Please have all trading platforms immediately cease promoting contract trial funding behavior to college students

By: blockbeats|2025/04/14 10:15:03
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Recently, ETHPanda and LXDAO co-founder Brucexu.eth revealed on social media that some cryptocurrency exchanges are offering so-called "Contract Experience Funds" to college students. This type of fund cannot be withdrawn directly; however, any profits made belong to the student. If there is a loss, there is no need to repay the fund, and sharing high returns on social media can even earn additional rewards.

Please have all trading platforms immediately cease promoting contract trial funding behavior to college students

From providing the principal amount to leveraging incentives, and then to social splitting, this entire process is precisely targeting college students for harvesting. This behavior is essentially not about spreading contract knowledge or educating users but rather a gambling inducement disguised as "financial enlightenment," effectively preying on college students with weak risk awareness and inadequate fund management.

Even though the overall cryptocurrency trading platforms are facing a user growth bottleneck, this does not mean that targeting college students for business expansion is acceptable. Such behavior not only poses regulatory risks but also has a long-term negative impact on the industry's image.

High-Risk Financial Instruments Should Not Target College Students

After the integration of technology and finance, the "precise inducement" of young people has become a nearly global issue. Whether it is the structurally designed over-borrowing inducement in the U.S. student loan system or the proliferation of high-interest loans for young people in Internet financial products in Indonesia, the Philippines, and other countries, countless young people worldwide are trapped in debt.

In 2015, just as mobile payments were on the rise in China, consumerism among young people was quietly spreading. At the same time, a group of "Internet finance companies" represented by Qufenqi, Fenqile, and Aiyomi, under the guise of "advance consumption and credit growth," vigorously entered universities.

Qufenqi was the most representative player, penetrating campuses through offline promotion teams and collaborating with mobile phones, computers, and cosmetic vendors to hold "campus sales events" to attract students to use their platform for installment purchases. With just an ID card and student ID, one could "freeload" an iPhone with a monthly payment of less than 300 yuan.

However, the frenzy of this "financial innovation" soon revealed its fangs. Issues such as opaque interest rates, high fees, and unreasonable repayment dates quickly pushed many students into the debt trap of advance consumption. To repay their debts, many students were forced to borrow from different platforms and create a snowball effect of debt.

Even worse, as the difficulty of collection increased, some platforms or underground collection organizations evolved extreme and oppressive methods such as "naked loans," demanding that female students provide indecent photos as "collateral," threatening to expose them if they default. When this event was exposed by the media, it caused shock in Chinese society.

From an ethical standpoint, this trend has completely crossed society's bottom line. Once a hot commodity, FunPay, even in later attempts to transform into a "installment e-commerce platform" and a "B2B financial technology service provider," still carried the label of "campus loan initiator" and faced widespread resistance.

FunPay, later renamed Qudian, launched an auto finance project in 2018, aiming to provide young people with car installment services through a "lease-to-own" model. It also faced resistance. In 2022, Qudian's founder, Luo Min, made a high-profile announcement to enter the market for pre-packaged meals and promoted it through platforms like Douyin (TikTok). However, due to its "campus loan" history attracting public scrutiny, Chinese celebrities who had partnerships with Qudian, such as Jia Nailiang and Fu Seoul, have distanced themselves.

This is a memory of an era and also a painful lesson. There was no clear regulation at that time, no one stood up to stop it, until millions of families paid the price, finally bringing it to an end.

Now, in the cryptocurrency field, contract experience funds are openly promoted to college students, which seems to be the beginning of another disaster—it's not using high-interest loans but rather cultivating a more secretive and harder-to-detect gambling addiction.

Contracts Are Neutral, But Greed Should Not Target Campuses

During this cycle, college students briefly became the focus of Web3 discourse, and many projects and VCs tended to recruit hardworking, eager-to-learn college students as interns. Even crypto exchanges launched campus ambassador referral programs, where students could apply to join and earn commission rewards for referring active users and receive benefits like job opportunities. However, shortly after the launch of this program, it was suspended due to community backlash, and the official platform no longer features this activity.

Today, some exchanges have escalated by directly using contract vouchers to lure college students into "joining the game." Compared to the campus loans of the past, this round of cryptocurrency contract promotion has not even touched basic regulatory red lines.

Many centralized exchanges have servers distributed across various countries, filled with disclaimers in their terms of service, and their employees are located globally. They often do not comply with full regulation from any single country but operate globally, especially expanding aggressively in countries and regions where financial education is not widespread.

In this vacuum, it's hard to expect short-term policies to effectively intervene. This means that public moral constraints and collective action by users are the most realistic and powerful "regulatory tools." Every user, every practitioner, should not remain silent about behaviors that lure college students into participating in contract trading.

As a financial instrument, smart contract transactions are justified, but distinctions must be made in different scenarios. The following three scenarios can be considered morally acceptable use cases:

First is risk hedging, which was the original design purpose of smart contracts. Institutions or sophisticated investors use contracts to hedge against spot price fluctuations, such as miners locking in mining rewards, traders managing position risk, etc. This is a professional practice based on clear assets and risk strategies.

Second is small-scale speculative entertainment by independent and self-responsible adults. Some individual users may use a tiny portion of their funds for short-term trading as a high-risk form of entertainment. The premise here is that they have a certain risk awareness, a complete financial safety net, and a clear understanding of the consequences they face.

Finally, there are the "gamblers" who engage in contract trading akin to visiting a casino in a two-way manner. This is the most common type of contract trading user at present—they do not hedge, do not analyze, and purely rely on gut feelings for trading. While this behavior is not encouraged, if adults are fully aware that they are "gambling," the trades they make on the platform can be seen as a "willing gamble."

However, college students are not gamblers.

They have not yet entered society, do not have sufficient income, risk awareness, or financial literacy. They should be developing their mindset on campus rather than being induced by platforms to build a leveraging logic. Any trading platform that extends its reach to college students is doing something extremely unethical.

Take Action and Pressure Centralized Exchanges (CEX)

Faced with the inducement of college students to participate in high-risk contract trading, the industry can no longer remain silent. This not only deviates from the original intention of financial technology inclusivity but also seriously damages the credibility of the entire crypto industry. Therefore, there must be clear and continuous social feedback to resist these behaviors that involve giving away demo funds, encouraging showing off gains, and guiding leverage operations.

Therefore, we must voice our refusal and draw a line through action:

We can—boycott CEX businesses conducting this type of inducement on social media platforms, refuse to register or deposit on such platforms, utilizing our absence of real money as a reminder that users are not ATMs;

We can—continuously exert public pressure on companies that are still implementing such marketing strategies;

We can—encourage industry KOLs and media personalities to publicly expose and sternly criticize these predatory tactics.

Only by doing so is it possible to pressure platforms into realizing that a regulatory gap does not equate to a moral gap, and the student population should not be the industry's recruitment breakthrough. If the industry genuinely seeks long-term development, it must first abandon growth tactics that come at the expense of destroying the future of a generation. This will not only fail to lead to industry growth or new highs in cryptocurrency prices but will further stigmatize the sector, hindering the industry's progress toward global regulatory compliance and deviating from the true vision of crypto.

This is not the first time we have seen the industry probing the boundaries of ethics. Today it's college student experience funds, tomorrow it could be "contract-based lending," or a personalized "low-value, high-frequency leverage recommendation system" tailored to newcomers to the world of cryptocurrency. There is always someone designing traps specifically for young people who have not yet developed risk awareness.

If we do not want to witness a "naked margin loan" disaster replaying in the crypto world, if we do not want to see young people being groomed into gamblers one by one, we must act from this moment on to resist this behavior. If platforms continue to turn a blind eye, we will unite more KOLs and media to continue exposing these practices until it is all put to an end.

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China's Central Bank and Eight Other Departments' Latest Regulatory Focus: Key Attention to RWA Tokenized Asset Risk


Foreword: Today, the People's Bank of China's website published the "Notice of the People's Bank of China, National Development and Reform Commission, Ministry of Industry and Information Technology, Ministry of Public Security, State Administration for Market Regulation, China Banking and Insurance Regulatory Commission, China Securities Regulatory Commission, State Administration of Foreign Exchange on Further Preventing and Dealing with Risks Related to Virtual Currency and Others (Yinfa [2026] No. 42)", the latest regulatory requirements from the eight departments including the central bank, which are basically consistent with the regulatory requirements of recent years. The main focus of the regulation is on speculative activities such as virtual currency trading, exchanges, ICOs, overseas platform services, and this time, regulatory oversight of RWA has been added, explicitly prohibiting RWA tokenization, stablecoins (especially those pegged to the RMB). The following is the full text:


To the people's governments of all provinces, autonomous regions, and municipalities directly under the Central Government, the Xinjiang Production and Construction Corps:


  Recently, there have been speculative activities related to virtual currency and Real-World Assets (RWA) tokenization, disrupting the economic and financial order and jeopardizing the property security of the people. In order to further prevent and address the risks related to virtual currency and Real-World Assets tokenization, effectively safeguard national security and social stability, in accordance with the "Law of the People's Republic of China on the People's Bank of China," "Law of the People's Republic of China on Commercial Banks," "Securities Law of the People's Republic of China," "Law of the People's Republic of China on Securities Investment Funds," "Law of the People's Republic of China on Futures and Derivatives," "Cybersecurity Law of the People's Republic of China," "Regulations of the People's Republic of China on the Administration of Renminbi," "Regulations on Prevention and Disposal of Illegal Fundraising," "Regulations of the People's Republic of China on Foreign Exchange Administration," "Telecommunications Regulations of the People's Republic of China," and other provisions, after reaching consensus with the Cyberspace Administration of China, the Supreme People's Court, and the Supreme People's Procuratorate, and with the approval of the State Council, the relevant matters are notified as follows:


  I. Clarify the essential attributes of virtual currency, Real-World Assets tokenization, and related business activities


  (I) Virtual currency does not possess the legal status equivalent to fiat currency. Virtual currencies such as Bitcoin, Ether, Tether, etc., have the main characteristics of being issued by non-monetary authorities, using encryption technology and distributed ledger or similar technology, existing in digital form, etc. They do not have legal tender status, should not and cannot be circulated and used as currency in the market.


  The business activities related to virtual currency are classified as illegal financial activities. The exchange of fiat currency and virtual currency within the territory, exchange of virtual currencies, acting as a central counterparty in buying and selling virtual currencies, providing information intermediary and pricing services for virtual currency transactions, token issuance financing, and trading of virtual currency-related financial products, etc., fall under illegal financial activities, such as suspected illegal issuance of token vouchers, unauthorized public issuance of securities, illegal operation of securities and futures business, illegal fundraising, etc., are strictly prohibited across the board and resolutely banned in accordance with the law. Overseas entities and individuals are not allowed to provide virtual currency-related services to domestic entities in any form.


  A stablecoin pegged to a fiat currency indirectly fulfills some functions of the fiat currency in circulation. Without the consent of relevant authorities in accordance with the law and regulations, any domestic or foreign entity or individual is not allowed to issue a RMB-pegged stablecoin overseas.


(II)Tokenization of Real-World Assets refers to the use of encryption technology and distributed ledger or similar technologies to transform ownership rights, income rights, etc., of assets into tokens (tokens) or other interests or bond certificates with token (token) characteristics, and carry out issuance and trading activities.


  Engaging in the tokenization of real-world assets domestically, as well as providing related intermediary, information technology services, etc., which are suspected of illegal issuance of token vouchers, unauthorized public offering of securities, illegal operation of securities and futures business, illegal fundraising, and other illegal financial activities, shall be prohibited; except for relevant business activities carried out with the approval of the competent authorities in accordance with the law and regulations and relying on specific financial infrastructures. Overseas entities and individuals are not allowed to illegally provide services related to the tokenization of real-world assets to domestic entities in any form.


  II. Sound Work Mechanism


  (III) Inter-agency Coordination. The People's Bank of China, together with the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Public Security, the State Administration for Market Regulation, the China Banking and Insurance Regulatory Commission, the China Securities Regulatory Commission, the State Administration of Foreign Exchange, and other departments, will improve the work mechanism, strengthen coordination with the Cyberspace Administration of China, the Supreme People's Court, and the Supreme People's Procuratorate, coordinate efforts, and overall guide regions to carry out risk prevention and disposal of virtual currency-related illegal financial activities.


  The China Securities Regulatory Commission, together with the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Public Security, the People's Bank of China, the State Administration for Market Regulation, the China Banking and Insurance Regulatory Commission, the State Administration of Foreign Exchange, and other departments, will improve the work mechanism, strengthen coordination with the Cyberspace Administration of China, the Supreme People's Court, and the Supreme People's Procuratorate, coordinate efforts, and overall guide regions to carry out risk prevention and disposal of illegal financial activities related to the tokenization of real-world assets.


  (IV) Strengthening Local Implementation. The people's governments at the provincial level are overall responsible for the prevention and disposal of risks related to virtual currencies and the tokenization of real-world assets in their respective administrative regions. The specific leading department is the local financial regulatory department, with participation from branches and dispatched institutions of the State Council's financial regulatory department, telecommunications regulators, public security, market supervision, and other departments, in coordination with cyberspace departments, courts, and procuratorates, to improve the normalization of the work mechanism, effectively connect with the relevant work mechanisms of central departments, form a cooperative and coordinated working pattern between central and local governments, effectively prevent and properly handle risks related to virtual currencies and the tokenization of real-world assets, and maintain economic and financial order and social stability.


  III. Strengthened Risk Monitoring, Prevention, and Disposal


  (5) Enhanced Risk Monitoring. The People's Bank of China, China Securities Regulatory Commission, National Development and Reform Commission, Ministry of Industry and Information Technology, Ministry of Public Security, State Administration of Foreign Exchange, Cyberspace Administration of China, and other departments continue to improve monitoring techniques and system support, enhance cross-departmental data analysis and sharing, establish sound information sharing and cross-validation mechanisms, promptly grasp the risk situation of activities related to virtual currency and real-world asset tokenization. Local governments at all levels give full play to the role of local monitoring and early warning mechanisms. Local financial regulatory authorities, together with branches and agencies of the State Council's financial regulatory authorities, as well as departments of cyberspace and public security, ensure effective connection between online monitoring, offline investigation, and fund tracking, efficiently and accurately identify activities related to virtual currency and real-world asset tokenization, promptly share risk information, improve early warning information dissemination, verification, and rapid response mechanisms.


  (6) Strengthened Oversight of Financial Institutions, Intermediaries, and Technology Service Providers. Financial institutions (including non-bank payment institutions) are prohibited from providing account opening, fund transfer, and clearing services for virtual currency-related business activities, issuing and selling financial products related to virtual currency, including virtual currency and related financial products in the scope of collateral, conducting insurance business related to virtual currency, or including virtual currency in the scope of insurance liability. Financial institutions (including non-bank payment institutions) are prohibited from providing custody, clearing, and settlement services for unauthorized real-world asset tokenization-related business and related financial products. Relevant intermediary institutions and information technology service providers are prohibited from providing intermediary, technical, or other services for unauthorized real-world asset tokenization-related businesses and related financial products.


  (7) Enhanced Management of Internet Information Content and Access. Internet enterprises are prohibited from providing online business venues, commercial displays, marketing, advertising, or paid traffic diversion services for virtual currency and real-world asset tokenization-related business activities. Upon discovering clues of illegal activities, they should promptly report to relevant departments and provide technical support and assistance for related investigations and inquiries. Based on the clues transferred by the financial regulatory authorities, the cyberspace administration, telecommunications authorities, and public security departments should promptly close and deal with websites, mobile applications (including mini-programs), and public accounts engaged in virtual currency and real-world asset tokenization-related business activities in accordance with the law.


  (8) Strengthened Entity Registration and Advertisement Management. Market supervision departments strengthen entity registration and management, and enterprise and individual business registrations must not contain terms such as "virtual currency," "virtual asset," "cryptocurrency," "crypto asset," "stablecoin," "real-world asset tokenization," or "RWA" in their names or business scopes. Market supervision departments, together with financial regulatory authorities, legally enhance the supervision of advertisements related to virtual currency and real-world asset tokenization, promptly investigating and handling relevant illegal advertisements.


  (IX) Continued Rectification of Virtual Currency Mining Activities. The National Development and Reform Commission, together with relevant departments, strictly controls virtual currency mining activities, continuously promotes the rectification of virtual currency mining activities. The people's governments of various provinces take overall responsibility for the rectification of "mining" within their respective administrative regions. In accordance with the requirements of the National Development and Reform Commission and other departments in the "Notice on the Rectification of Virtual Currency Mining Activities" (NDRC Energy-saving Building [2021] No. 1283) and the provisions of the "Guidance Catalog for Industrial Structure Adjustment (2024 Edition)," a comprehensive review, investigation, and closure of existing virtual currency mining projects are conducted, new mining projects are strictly prohibited, and mining machine production enterprises are strictly prohibited from providing mining machine sales and other services within the country.


  (X) Severe Crackdown on Related Illegal Financial Activities. Upon discovering clues to illegal financial activities related to virtual currency and the tokenization of real-world assets, local financial regulatory authorities, branches of the State Council's financial regulatory authorities, and other relevant departments promptly investigate, determine, and properly handle the issues in accordance with the law, and seriously hold the relevant entities and individuals legally responsible. Those suspected of crimes are transferred to the judicial authorities for processing according to the law.


 (XI) Severe Crackdown on Related Illegal and Criminal Activities. The Ministry of Public Security, the People's Bank of China, the State Administration for Market Regulation, the China Banking and Insurance Regulatory Commission, the China Securities Regulatory Commission, as well as judicial and procuratorial organs, in accordance with their respective responsibilities, rigorously crack down on illegal and criminal activities related to virtual currency, the tokenization of real-world assets, such as fraud, money laundering, illegal business operations, pyramid schemes, illegal fundraising, and other illegal and criminal activities carried out under the guise of virtual currency, the tokenization of real-world assets, etc.


  (XII) Strengthen Industry Self-discipline. Relevant industry associations should enhance membership management and policy advocacy, based on their own responsibilities, advocate and urge member units to resist illegal financial activities related to virtual currency and the tokenization of real-world assets. Member units that violate regulatory policies and industry self-discipline rules are to be disciplined in accordance with relevant self-regulatory management regulations. By leveraging various industry infrastructure, conduct risk monitoring related to virtual currency, the tokenization of real-world assets, and promptly transfer issue clues to relevant departments.


  IV. Strict Supervision of Domestic Entities Engaging in Overseas Business Activities


(XIII) Without the approval of relevant departments in accordance with the law and regulations, domestic entities and foreign entities controlled by them may not issue virtual currency overseas.


  (XIV) Domestic entities engaging directly or indirectly in overseas external debt-based tokenization of real-world assets, or conducting asset securitization activities abroad based on domestic ownership rights, income rights, etc. (hereinafter referred to as domestic equity), should be strictly regulated in accordance with the principles of "same business, same risk, same rules." The National Development and Reform Commission, the China Securities Regulatory Commission, the State Administration of Foreign Exchange, and other relevant departments regulate it according to their respective responsibilities. For other forms of overseas real-world asset tokenization activities based on domestic equity by domestic entities, the China Securities Regulatory Commission, together with relevant departments, supervise according to their division of responsibilities. Without the consent and filing of relevant departments, no unit or individual may engage in the above-mentioned business.


  (15) Overseas subsidiaries and branches of domestic financial institutions providing Real World Asset Tokenization-related services overseas shall do so legally and prudently. They shall have professional personnel and systems in place to effectively mitigate business risks, strictly implement customer onboarding, suitability management, anti-money laundering requirements, and incorporate them into the domestic financial institutions' compliance and risk management system. Intermediaries and information technology service providers offering Real World Asset Tokenization services abroad based on domestic equity or conducting Real World Asset Tokenization business in the form of overseas debt for domestic entities directly or indirectly venturing abroad must strictly comply with relevant laws and regulations. They should establish and improve relevant compliance and internal control systems in accordance with relevant normative requirements, strengthen business and risk control, and report the business developments to the relevant regulatory authorities for approval or filing.


  V. Strengthen Organizational Implementation


  (16) Strengthen organizational leadership and overall coordination. All departments and regions should attach great importance to the prevention of risks related to virtual currencies and Real World Asset Tokenization, strengthen organizational leadership, clarify work responsibilities, form a long-term effective working mechanism with centralized coordination, local implementation, and shared responsibilities, maintain high pressure, dynamically monitor risks, effectively prevent and mitigate risks in an orderly and efficient manner, legally protect the property security of the people, and make every effort to maintain economic and financial order and social stability.


  (17) Widely carry out publicity and education. All departments, regions, and industry associations should make full use of various media and other communication channels to disseminate information through legal and policy interpretation, analysis of typical cases, and education on investment risks, etc. They should promote the illegality and harm of virtual currencies and Real World Asset Tokenization-related businesses and their manifestations, fully alert to potential risks and hidden dangers, and enhance public awareness and identification capabilities for risk prevention.


  VI. Legal Responsibility


  (18) Engaging in illegal financial activities related to virtual currencies and Real World Asset Tokenization in violation of this notice, as well as providing services for virtual currencies and Real World Asset Tokenization-related businesses, shall be punished in accordance with relevant regulations. If it constitutes a crime, criminal liability shall be pursued according to the law. For domestic entities and individuals who knowingly or should have known that overseas entities illegally provided virtual currency or Real World Asset Tokenization-related services to domestic entities and still assisted them, relevant responsibilities shall be pursued according to the law. If it constitutes a crime, criminal liability shall be pursued according to the law.


  (19) If any unit or individual invests in virtual currencies, Real World Asset Tokens, and related financial products against public order and good customs, the relevant civil legal actions shall be invalid, and any resulting losses shall be borne by them. If there are suspicions of disrupting financial order and jeopardizing financial security, the relevant departments shall deal with them according to the law.


  This notice shall enter into force upon the date of its issuance. The People's Bank of China and ten other departments' "Notice on Further Preventing and Dealing with the Risks of Virtual Currency Trading Speculation" (Yinfa [2021] No. 237) is hereby repealed.


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